Sunday, 22 December 2013

Advent calendar 2013: day 22 "Turn me on" by David Guetta and Nicki Minaj

And so today for the advent calendar, just to throw something else into the mix, we today focus on a music video. It is a brilliant track by David Guetta and Nicki Minaj entitled “Turn Me On.” The key focus for today’s blog is the steampunk imagery in the video. It shows Nicki Minaj being constructed as an automaton by David Guetta, before she goes for a walk in a dark night-time steampunk city. There is perhaps some gender politics to be examined in more depth in this video which I have not the time to examine now, because the city appears to be populated by automaton androids, none of which are as beautiful as Nicki Minaj. The gates to David Guetta’s house are broken down and he is assaulted by the rioting androids, before it is finally revealed that David Guetta himself is an automaton. It’s an enjoyable tune, and can be viewed on YouTubeby clicking here.